I’m a creative professional with a background in filmmaking and marketing. My customary mediums include copywriting, video production, and branding with a splash of web design here and there.

This website is simple and gets to the point because that’s how all marketing should be. If yours isn’t we should talk.

I’m a creative professional with a background in filmmaking and marketing. My customary mediums include copywriting, video production, and branding with a splash of web design here and there.

This website is simple and gets to the point because that’s how all marketing should be. If yours isn’t we should talk.

MCM Real Estate

After three decades of steady growth Steve De Leon wanted a simpler way to explain his business.

We started by crafting short and sweet pitches that he could use for in person or email. To aid in brand recognition we developed a content calendar that included video and a more curated appearance. Finally we developed a comprehensive live presentation targeted at Realtors that we used to establish Steve’s positioning as an authority on investment property.

Clear and concise language communicates exactly what MCM offers for and how it benefits his target audience of Realtors.

Industry specific classes taught in group settings established MCM President Steve De Leon as a thought leader in the real estate community.

Print and online content making use of new language further reinforced the core MCM message.

Transition from a haphazard social feed towards a more curated style.

All work completed as part of Connect Your Message in collaboration with Stephanie Thomas