After expanding into Grand Junction, Colorado, Cendera Funding needed a way to build name recognition in the eyes of the public. #IAMGJ was the result of that brainstorming- a hashtag that could be used to tag people, places, events, and other cool things around the community. The adoption was subsequently built up on TV, print, and live events.
Concept // Tia Beckerich
Web Design // James Wallace
Copy // Raymond Carter Cantrell